Zenylitics Partners with Northern Kentucky University MBA Class on Strategy

MBA Class Provides Strategic Analysis for Fast Growing Cincinnati Company

[Cincinnati, Ohio, August 2, 2018]. The Northern Kentucky University MBA program’s business capstone class recently worked with fast-growth Zenylitics and helped the firm develop a strategy for continuing to scale the company in the dynamic market for speech analytics solutions. The MBA class delivered their analysis and strategic recommendations to the Zenyltics leadership team in a formal report and discussion. “The students had some incredible observations about the market and our positioning,” said Kyle Carter, VP of Client Solutions for Zenylitics. “Their analysis was spot on,” added Mr. Carter.

As a result of the student’s work, Zenylitics is in the process of repositioning the firm and continuing to build out the infrastructure necessary to accommodate rapid growth.

About Zenylitics

Zenylitics is a growing speech analytics services company that helps organizations with strategic contact and call centers leverage technology to fully analyze customer interactions. Zenylitics works with mid-sized call centers, typically with 50 to 200 agents, to improve sales conversions, ensure regulatory compliance and improve customer satisfaction. Zenylitics is headquartered in Cincinnati, Ohio.