Conversation Intelligence

Guided Insights As A ServiceSM

A done-for-you conversation intelligence program that turns contact center data into intelligence your decision-makers can act on. First findings can reach your team in as little as 30 days through a structured onboarding process built around your business.

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Leadership Framework

What Every Finding Answers

AI-powered analytics processes your full interaction volume, handling pattern detection, metric monitoring, and early-stage analysis at a scale and consistency that manual review cannot replicate.

Every output the system surfaces goes through analyst review before advancing to the delivery stage. Our analysts apply domain knowledge, evaluate findings in the context of your specific business environment, and determine which signals carry genuine strategic significance versus statistical noise.

Reporting is structured for leadership consumption. Every finding answers five sequential questions. That five-question structure is what keeps findings connected to real organizational decisions rather than accumulating as data that requires further interpretation before it becomes useful.

Decision Structure

Decision Reporting Framework

5 Core Questions Answered in Every Finding

  1. What changed in the data? (Pattern & anomaly detection)
  2. What caused that change? (Root cause analysis)
  3. Why does it carry business significance? (Strategic context)
  4. What does an appropriate response look like? (Recommended next step)
  5. How will the outcome of that response be measured? (Impact tracking & ROI)

Strategic Positioning

Works Alongside Your Existing Platform

The Platform Limitation

A platform gives an organization access to interaction data and tooling. It does not produce the analyst expertise, the calibration methodology, the ongoing program management, or the executive-formatted reporting that converts data access into organizational intelligence.

The Zenylitics Advantage

Most conversation intelligence vendors are platform companies. Zenylitics is a consulting firm. Guided Insights as a Service™ provides a fully managed engagement—clients receive executive-ready output without needing to hire, train, or retain specialized internal analysts.

Finished Intelligence

Guided Insights as a
ServiceSM

Most conversation intelligence platforms give organizations data access and tooling. Guided Insights as a ServiceSM gives organizations finished intelligence.

Think of it as the analytics team down the hall, embedded in how you make decisions. Unlike traditional consulting firms, Zenylitics works with you as much as you want and provides insights and training with no limits.

Zenylitics connects to your existing contact center data and builds the analytics infrastructure around the business questions your leaders care about most. From there, the team calibrates the program to your environment and delivers structured findings to your decision-makers on an ongoing basis.

The program covers analyst staffing, scorecard architecture, category taxonomy, ongoing calibration, and reporting configured for decision-makers at every level. Your leadership team receives intelligence that is finished, structured, and ready to act on.

The program runs as a continuous loop of four stages, and each cycle sharpens the next.

  1. 01

    Assessment Design

    Zenylitics analysts review your existing contact center data, set the baseline, and define the KPIs and the primary and secondary metrics that each finding will track.

  2. 02

    Build and Test

    The team builds scorecard architecture and category taxonomy around your most important business questions and tests them against your environment.

  3. 03

    Analysis

    AI processes your full interaction volume while analysts review every output.

  4. 04

    Guided Insights

    Structured findings reach your decision-makers on an ongoing basis, and what the team learns each cycle feeds back into calibration.

Each cycle feeds back into calibration

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Program Deliverables

What the Program Delivers

Faster Time to First Findings

Zenylitics analysts start with a baseline of your current performance, define the KPIs that matter to your business, and set the primary and secondary metrics each finding tracks. A straightforward program reaches first findings in about 30 days, and a more complex program reaches them in 60 to 90 days.

While traditional implementations take 6 to 12 months in configuration before surfacing outputs, the Zenylitics analyst team's structured onboarding drastically compresses setup timelines to deliver calibrated intelligence while context remains critical.

100% Interaction Analytics Without Headcount Growth

As interaction volume grows, analytics overhead can hold steady. AI processes call volume at scale while Zenylitics analysts calibrate output, which gives leaders visibility across all touchpoints without expanding internal QA or analyst teams.

Human-Calibrated Intelligence & Scorecard Refining

Zenylitics analysts review every finding against your business context, refine categories and scorecards as your program matures, and interpret what the results mean for your team. Leadership receives findings backed by human judgment, with a clear explanation behind every recommendation.

End-to-End Program & Operational Management

Zenylitics manages analyst staffing, ongoing calibration, and reporting across the entire program. Your team stays focused on decisions and follow-through, while the analytics work is coordinated and maintained on your behalf.

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Use Cases

Conversation Intelligence

Zenylitics has delivered analytics programs across these primary use cases.

  • Win rate last 7 weeks Trending up Call signals Discovery Objections Talk ratio Next steps

    Sales Improvement

  • Recovery Recovered In progress Collections queue Promise to pay Payment plan Follow-up

    Collections & Revenue Recovery

  • Why customers call Billing Delivery Login Refunds Top drivers Billing Delivery Login Refunds

    Call Driver Discovery & Analysis

  • Support call Agent Customer Sentiment Frustration detected Resolved

    Customer Service

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See what Guided Insights can do for your contact center.